New Look Unveiled at Baskin Robbins

New Look Unveiled at Baskin Robbins

Local store raises $500 for Best Buddies.

With the taste of ice cream still on his lips, three-year-old Charlie Freeman exclaimed, “Chocolate,” espousing his favorite flavor.

His mother, Ingrid Freeman, while standing outside Baskin Robbins in Reston, explained that the family had just enjoyed sundaes.

“We also tried the samples, and they were really good,” said Ingrid Freeman, who lives nearby.

LAST THURSDAY, the store debuted a new, contemporary interior design. Fourteen stores in the region, including the one in North Point Village Center, were the first to unveil the new look.

“We wanted to be more exciting,” said Sehreen Noor Ali, whose family owns the store. “Now it’s not just ice cream, but an experience.”

In addition to a new décor, the chains have also added new menu items.

Candy rush and waffle bowls are quickly gaining a loyal following, said Noor Ali. “And we’re mixing more flavors to create other tastes.”

Another addition, footsteps near the ice cream viewing area, has made it easier for the younger and shorter clientele to see the many flavors.

WHILE CELEBRATING its new look and appeasing sweet tooth’s everywhere, the store teamed-up with Best Buddies to raise money for the organization’s programs.

The non-profit provides one-to-one friendships and integrated employment opportunities for people with intellectual disabilities.

Best Buddies is working in 12 high schools, five middle schools, and eight colleges, according to Susan Garvey, state director.

As part of the celebration and to thank the local community for its support, Noor Ali presented a check for $500 to Best Buddies, accepted by Garvey and Eric Latcheron, a Chantilly student who participates in Best Buddies program.

Other regional stores also made donations to charities, an effort that raised more than $7,000, in appreciation of the communities that support its businesses, other local stores also made donations to local charities, totaling $7,000.