Brief: ‘Fit For Food’ Challenge

Brief: ‘Fit For Food’ Challenge

Fitness on the Run, an Old Town Alexandria fitness studio, has partnered with the Carpenter’s Shelter to provide a Thanksgiving fitness and food donation challenge designed to help participants get fit for the holidays and to give back to the community.

The Thanksgiving ‘Fit for Food’ Challenge is to walk/run/hop/ship/jump 150,000 steps during the month of October and to donate at least one food basket to the shelter. The goal is to donate 100 food baskets. Participants can increase their food donation opportunities by asking their friends and family to sponsor them in their fitness journey by donating food items for each fitness milestone they achieve (e.g. each day of 5,000 steps or more donate 5 food items, each 1,000 steps over 150,000 in the month donate an additional food item, etc.).

Prizes will be awarded for the most steps for the month and a bonus award will be granted to the participant that donates the most food baskets, regardless of the number of steps achieved.

Each participant will receive a limited-edition Fitness on the Run pedometer and a list of food basket items. E-mail to sign up or for additional information.